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The Pirate Bay Blacklisted By 600 Advertising Companies - Ernesto - Sep 19, 2015 There’s a theory among anti-piracy organizations that if unauthorized sites like The Pirate Bay can be separated from their finances they’ll eventually become a burden to their operators and close down. This “follow the money” approach is gaining momentum worldwide and is largely centered on the companies financing pirate sites with their advertising spend. Last week Sweden became the latest country to launch an initiative designed to stop ads appearing on torrent, streaming and other related sites. A partnership between anti-piracy outfit Rights Alliance and advertising association Swedish Advertisers, the partnership has clear aims. “The aim of the project is to raise awareness, so that advertisers/brands don´t end up on the wrong sites and also to try to stop money from legal companies flowing to illegal sites,” Sara Lindbäck from Rights Alliance informs TorrentFreak. To that end, Swedish Advertisers have come up with a set of recommendations designed to keep ads away from unlicensed sites. They include observing good ethics, avoiding advertising contracts that include bulk sales, and considering where ads are ultimately placed, beyond simply targeting a specific audience at a certain price. According to the advertising association the initiative has been well received. As a result they’ve publicly announced the first batch of sites to be added to their fledgling ‘pirate blacklist’, a boycott which will be observed by around 600 advertisers. “The recommendations have become very popular so now we are taking this a step further by naming movie sites where serious advertisers’ brands certainly should not be seen,” says Anders Ericson, CEO of Swedish Advertisers. Topping the list in terms of popularity is The Pirate Bay, the Swedish born torrent site that simply refuses to die. Nine others currently being named are Dreamfilmhd.org, Sweflix.to, Swefilmer.ws, Swefilm.tv, Swesub.tv, Laddanerfilmer.com, Svenskafilmer.nu, Undertexter.se and film365.se. “There has been an evolvement over time where the illegal sites are getting more and more commercial and getting substantial amounts from advertisements,” Lindbäck says. “For example in the Swefilmer case where 13 million SEK ($1.57m) has been traced through the advertisement broker/platforms.” The majority of the sites present on the blacklist do indeed contain large amounts of advertising, sometimes to the point where they become somewhat irritating to use. Nevertheless, that doesn’t stop big brands from advertising on them. Dreamfilmhd, for example, carries advertising for Bet365 and Coral, two well-known gambling companies regularly featured on other pirate sites. Interestingly, another ‘offender’ is Sky Bet. This gambling outfit is owned by British Sky Broadcasting, a massive media company whose parent is 21st Century Fox. Their somewhat hypocritical popup ad is shown below. In order to suffer the full onslaught of advertisers, TF fired up an unprotected browser and deliberately clicked around on the sites in question to see what kind of ads we could discover. Major advertisers already seem few and far between but there is work to be done. Largely though it’s a miserable user experience, with popups, popunders, ads for scammy fake download sites, plus get-rich-quick schemes regularly bombarding the senses. As schemes like this one in Sweden and others around the world really begin to bite, expect more of the same. Pirate sites will almost certainly be able to find advertisers willing to put hands in pockets but as times get tough, the quality of those ads is likely to deteriorate even further still. With that, user experience will also decline. Will pirates put up with the junk? Time will tell. Source: TorrentFreak, for the latest info on copyright, file-sharing, torrent sites and ANONYMOUS VPN services. Originally Published: Sat, 19 Sep 2015 08:31:04 +0000 source RE: The Pirate Bay Blacklisted By 600 Advertising Companies - Agricola - Sep 19, 2015 Advertising companies (especially the shady ones) target the biggest audience, ergo they advertise with someone with millions of users, not a few thousand users RE: The Pirate Bay Blacklisted By 600 Advertising Companies - RobertX - Sep 19, 2015 I find it amusing that something snaky like an ad company would also block The Pirate Bay. RE: The Pirate Bay Blacklisted By 600 Advertising Companies - Picklock - Sep 19, 2015 well I hope the ***** ads won't it's quite entertaining when browsing to looking for religious e-book while some parts of the page displaying boobies ps: I've turned off my ad block for temporary amusement RE: The Pirate Bay Blacklisted By 600 Advertising Companies - Joker__TPB - Sep 19, 2015 tpb has the funniest ads, it'll be sad to see the classic ones disappear RE: The Pirate Bay Blacklisted By 600 Advertising Companies - RobertX - Sep 19, 2015 No Russian booties no more? EDIT: For what it's worth, I think it's better if TPB would accept voluntary donations to keep its servers. Most private trackers have followed suit. Do you guys think that's a good idea? RE: The Pirate Bay Blacklisted By 600 Advertising Companies - Joker__TPB - Sep 19, 2015 (Sep 19, 2015, 19:34 pm)RobertX Wrote: EDIT: For what it's worth, I think it's better if TPB would accept voluntary donations to keep its servers. Most private trackers have followed suit. TPB has a BTC & LTC donation address, what other types of donations do you suggest? PayPal? Ice cream? TPB, for a long time, did not accept accept financial donations and just relied on it's advertisements. Now, it has made donations available through Bitcoin and Litecoin, which is the ideal option for pirates to help TPB keep its servers up in the cloud anonymously. Why should TPB care about what private trackers do? TPB is not even a tracker, its the galaxy's most resilient BitTorrent site! RE: The Pirate Bay Blacklisted By 600 Advertising Companies - RobertX - Sep 20, 2015 I guess I was smoking something, want some? Anyhow, before I get kicked out for hijacking and terrorism charges, I'll say this: this is not a problem and was never for TPB. The funny idea about opening a fund came from my concern about legal threats from bozos, manpower, etc. RE: The Pirate Bay Blacklisted By 600 Advertising Companies - Joker__TPB - Sep 20, 2015 sure *puff puff* Quote:I'll say this: this is not a problem and was never for TPB. word. |